Archive for Search Engine Marketing

Preparing you for a great Internet Marketing experience

Email Marketing, Internet Marketing, Search Engine Marketing, Web Analytics on March 28th, 2011 No Comments

Before you begin to engage with us, please set your thought process on the following lines: Do you have an online marketing strategy for your organization? Personally have you ever experienced any form of online marketing? Has an online store where you bought a book, a dvd  or an airline ticket ever send you information [...]

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Click Through Rate [ CTR ]

Search Engine Marketing on March 28th, 2011 No Comments

How often your email is deleted without being opened? What is the open rate? Do you measure the open rates? If you can analyze the conversion to open rates, it can help you refine your target segment further. Clients after opening your mail, are they clicking on the links that you have provided in the [...]

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Landing Page

Search Engine Marketing on March 28th, 2011 No Comments

What do you do after you get traffic to your website through your email marketing campaigns. You need an attractive landing page to convert that trafffic. Most of the companies that are into online marketing don’t use Landing Page and the links are simply directed to their home page. Primarily most of them don’t realize [...]

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Pay Per Click [Search Engine Marketing]

Search Engine Marketing on March 28th, 2011 No Comments

Smart PPC Management is the need of the hour. PPC or pay per click is the most discouraging forms of online marketing. You would be competing on thousands of keywords without knowing which ones are worthy. You need a tool that can save your precious time and simplify your search marketing by running all your [...]